What Is Ad Network?
The Ad network is basically a mediator Between advertisers and publishers In order to meet advertisers to the Respective websites that want to Advertise for them”
How Does Ad Network Work?
An Ad Network works on the following basis:
- By Listing Publishers
- And creating campaigns
- Setting different packages
In a vast view, we see that ad networks work according to the demands of Byers and the supplies of publishers. Ad networks first list the publishers according to the money they are offering, then create campaigns by setting different packages.
Terms to Know:
Before getting into ad networks first you need to understand a few terms that are given below:
CPM:
It is the money that an advertiser will pay for 1000 impressions/ views.
CPC:
It is the cost that advertisers will pay for a single click.
CPA:
It is the amount that an advertiser will pay for a single action.
Here Are 15 Different Ad Networks That Are Suitable for Small Publishers:
1. Google AdSense
2. Amazon Publishers
3. Adsterra
4. Traffic Force
5. Vibrant Media
6. Click Adu
7. Infolinks
8. Smarty Ads
9. Ezoic
10. Monumetric
11. Adcash
12. Exponential
13. Propeller Ads
14.Media.net
15. Ad Thrive
1. Google AdSense:
Google AdSense is one of the topmost reliable ad networks of all time because it is something everyone knows. It offers a very good revenue by offering a 100$ threshold.
The only thing that needs to be kept in mind is you should follow the terms and policies of Google AdSense. Google AdSense is trusted by almost 2 million people worldwide because it designs the ads in such a way that they fit on a desktop and mobile screens which exposes them to billions of users.
Google AdSense designs high-quality ads and shows them to relevant audiences so it has more chances of getting clicked on and viewed easily by users of mobile phones and desktops.
How To Work With Adsense:
There are three very basic requirements to start your work with google AdSense:
1 First add your google account
2 Add a phone number and postal address
3 Connect your site with AdSense by adding code to your site.
This is all you need to do to grow your business with google AdSense and for any further query, google has also a well-developed section of help where you can seek guidance from experts.
2. Amazon Publishers:
It is one of the best ad networks and connects buyers all across the globe with respective publishers. The minimum traffic is almost 5000 visits a day. Publishers can effectively increase their revenue by using data regarding trendy Sellings.
Amazon is basically a cloud-based marketing place with zero fees to get registration. Amazon has brought a unified ad marketplace to access unique demands from buyers.
3. Adsterra:
Adsterra is also one of the hottest ad networks serving over 25 to 30 billion ad impressions around the world. It was founded in 2003. It provides different ad formats to its publishers like Social bar, pop-under, Banners, etc.
Adsterra is offering high-quality CPM, CPC, and CPA from direct 20k publishers. It allows for choosing more competent CPM rates with relevant ad content.
It also provides multiple payment methods and a high level of security protection to avoid different scams.
You can also earn extra income from their referral programs.
More Facilities They Are Offering Are:
- Three level security
- Multiple ad formats
- Partner care program
- Anti-ad block options etc.
4. Traffic Force:
Traffic force provides maximum ad revenue by offering different kinds of advertisement. Like Adsterra it also offers different ad formats like In-Stream video Add, IM floater, etc.
Traffic force is serving quality traffic with the help of fraud detection software. You only need to create an advertiser’s account and get registered to avail of their quality services. They allow you to connect your traffic directly to more than 1000 demand-side partners. They are providing a large quantity of mobile and desktop quality ads.
Currently, they are working with 98% traffic, 150% revenue, and 125% returns.
More Facilities They Are Offering Are:
- Traffic force mobile optimized site
- Geographical data reports
- Variety of payment methods etc.
5. Vibrant Media:
Vibrant media has been a well-known ad network for 22 years. They are highly appreciable for their chrome filter-friendly ad formats like text, image, brand canvas, etc. They are providing multiple facilities to their publishers and advertisers.
You will block unnecessary pages and content areas.
Online reporting method.
Monetization of appropriate content only etc.
Note:
The minimum traffic for new publishers is 500,000 page views per month.
More Facilities They Are Offering Are:
- Dynamic content protection
- Sentiment recognition
- Emotional tone detection
6. Ad Thrive:
Ad Thrive is also one of the topmost priorities of budding publishers, especially bloggers and influencers.
They mainly focus on content related to lifestyles like travel goals, home and kitchen tips, makeup, and fashion tips, food blogging, etc.
Creator First Mission :
They are working by giving benefits to publishers as much as possible by paying the advertisers even without getting paid for themselves.
7. Infolinks:
Infolinks is the best ad network by providing In-text ads, In tags ads, In frame ads, In screen ads, etc. It is generating high revenue for more than 350,000 publishers worldwide. They have 240 million unique users all across the globe with 1.5 billion ad views monthly.
It is currently the 3rd largest marketplace in the world. Straightaway they offer publishers to reach users when they are maximumly engaged.
They have different payment plans to advertise within your budget.
8. Smarty Ads:
It is one of the growing ad networks and earned a huge number of fame in just 8 years. They are offering Supply Side Platform for sellers and a Diamond Side Platform for buyers separately.
This Smarty ads serve more than 2 billion daily impressions. It is providing various desktop and mobile phone ads, tablet, and tv formats ads like Banners, rewarded videos, etc.
Currently, they are partners with very large websites like
- Cheetah mobile
- Inmobi
- Bidswitch
- Opera
- Pubmatic etc.
9. Ezoic:
Ezoic is one of the best advertising networks and provides multiple facilities to its publishers. For example, it uses machine learning to provide the highest earnings to publishers. Ezoic has currently 10,000 online publishers worldwide.
- They are offering Grants and Investments
- Revenue by topics
- Real-world engagement by word count etc.
10. Monumetric:
Monumetric is also a reliable ad networking site. It provides Publishers the facility of choosing companies and industries of their choice to display ads.
Monumetric is using advanced technologies to deliver the highest bid and optimize ad strategies for readers.
Correspondingly they are providing reports to measure results and growth.
11. AdCash:
Ad cash is a Self-serve online advertising platform that is working all across the globe. It is providing all sorts of facilities such as:
- Anti-fraud technology
- Conversion tracking
- Self-serve platform etc.
AdCash is the best ad network that provides different ad formats for desktops and mobiles. As For example, pop-unders, push notifications, native ads, etc.
12. Exponential:
Exponential has been providing sincere services to users since 2001. Although it delivers its services to both desktop and mobile users.
Exponential is reliable in providing high-class services to its publishers by sharing 55% of revenue. The minimum traffic is about 500,000 users per month.
13. Propeller Ads:
Propeller ads are very convenient in terms of payouts. It pays a minimum of 5$ to publishers on a weekly basis.
Has high-security systems for fraud prevention. Quite easy to use with the Self-Serve platform. Also has an effective feature of Push notifications directly to users’ devices.
14. Media.net:
Media.net is the best advertising network by providing various ad formats like text and display ads. It is offering a minimum payout of 100$ to the publishers. Media. Net is offering access to search demands from Yahoo and Bing networks.
It is offering three types of ads:
Contextual Ads:
- This format works on filtering buyers through relevant keywords. It provides maximum revenue to publishers.
- Display Ads:
- It provides high-quality ads by connecting all the major buyers.
- Native Ads:
- They are customized ads for higher user engagement. It helps to drive buyers on-site through native units.
15. Click Adu:
Click Adu is one of the reliable ad networks serving around 2.5 billion impressions daily. And it also offers various ad formats like pop-up ads, pre-roll ads, etc.
Click Adu is offering a support program to help publishers and has a really simple campaign creation platform.
The minimum deposit they are offering is 100$.
Note:
However, For getting your monetization on you will need at least 100,000 monthly page views.
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Summary:
Ad Networks are no doubt a strong need for small publishers. It helps them to increase their revenues and enables them to monetize the traffic. Those ad networks mentioned above will definitely help small publishers to choose the ad network of their choice wisely.
Hopefully, you have liked this article. Kindly give us your valuable feedback in the comment section.